Edward Elgar Publishing Short-Listed for Publishing Awards

IPA Shortlisted Signature

I am delighted to announce that Edward Elgar Publishing has again been short-listed for a number of publishing awards by the Independent Publishers’ Guild.  Last year we received the award for Academic and Professional Publisher of the Year 2014.

This year we have been short-listed for the International Achievement of the Year, the Digital Marketing Award and the Digital Publishing Award for Elgaronline, our ebook, reference and journal platform.  The awards will be announced on March 5th 2015.

Tim Williams, Managing Director, Edward Elgar Publishing

 

In short-listing Edward Elgar Publishing, the judges made these comments:

The Bookseller International Achievement of the Year

Edward Elgar Publishing, 2014’s Academic & Professional Publisher of the Year, has made international sales the pivot of its business. Exports were driven in 2014 by the team’s extensive travel, sharp focus on emerging markets and excellent marketing and customer service. “Edward Elgar has a determined approach to international sales,” said the judges. “In an area of publishing full of big players it punches way above its weight.

Nielsen Digital Marketing Award

Edward Elgar Publishing is nominated for digital marketing that pulls together numerous strands. Judges liked its strategic approach to niche markets, its effective use of social media, email campaigns, blogs, video content, metadata and more, and its collaboration with authors on marketing. “Edward Elgar knows where its strengths lie, and realises that it has to market itself to authors, not just to buyers. It puts tremendous effort into both.

Ingram Content Group Digital Publishing Award

Edward Elgar Publishing enhanced its Elgaronline platform in 2014 with the addition of new Research Reviews content. Bolstered by excellent site design and back-end technology, it helped the platform to sharply grow its sales. “This is great use of technology for a relatively small publisher,” said the judges, who also applauded the way it provided free content to libraries in poorer countries. “That is sensible, creditable and important.

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