Tag Archives: motivator

“Is That All There Is?” Why We Should (Must?) Broaden Our Definition of “Entrepreneurial Success” – by Robert A. Baron

February 28, 2013


building dollar sign

Image: Chi King, Creative Commons 2.0

In 1969, singer Peggy Lee had a hit song which posed the question above—and, sadly,  offered a somewhat discouraging answer: “Yes, that’s all there is…”, she sang, “…so let’s keep dancing, and have a ball…” . These words were directed at the nature of life, but perhaps it is now time for the field of entrepreneurship to ask the same question in more focused form: “Is wealth, and its attainment, all there is to entrepreneurship? Is that the main reason why energetic, creative people become entrepreneurs—to get rich?” .


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